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Best Shopify product review apps to build trust and increase sales

Best Shopify product review apps to build trust and increase sales

Product reviews are very important tools in building social trust between you and your potential buyers. That’s because visitors hesitate – and they need to know the opinions about the product they’re about to purchase in order to make a decision. But first, you need to get those reviews – this is exactly what a Shopify review app can do, helping you import and gather real reviews to increase your sales.

Product review applications can help you add reviews to Shopify from many different sources, as well as offer you solutions on how to get more and better feedback from your visitors. And even though Shopify’s own review tool gets a lot of 1-star reviews itself, there are plenty of excellent third-party tools to help you increase your reviews and sales.

Best review apps for Shopify: overview

  1. Automizely Reviews – free Shopify review app with top functionality
  2. Fera – top Shopify review SEO and design features
  3. Ryviu – many Shopify review import options
  4. Lai AliExpress Reviews – excellent Shopify review layouts
  5. Opinew – many review request features and custom layouts
  6. Reputon Store Reviews – feedback tools for your Shopify store
  7. JudgeMe – marketing app integrations, review capture features
  8. Loox – tool for Shopify photo reviews
  9. Ali Reviews – AliExpress review tool with custom templates
  10. Stamped.io – app for high-quality Shopify reviews
  11. Yotpo Product Reviews – simple Shopify review tool
  12. Product Reviews and Testimonials – Shopify review tool with email tracking

Each app on this list has been selected due to their overall review features – importing from other platforms, and new review collection. We also looked at the additional tools that they might have, as well as the value for money that they propose.

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Now, let’s have a look at the best review apps for Shopify:

1. Automizely Reviews

 Automizely - application banner

Shopify rating

4.9

Features

AliExpress, CSV migration, post-purchase triggers

Pricing

Free

Shopify App Store

Automizely is an excellent review app choice for AliExpress dropshippers – as it lets you easily import existing AliExpress reviews to your Shopify store, with up to 100 reviews at once. Plus, you can also easily move between platforms, with CSV file migration allowing for up to 500 reviews at once, quickly filling it up with loads of feedback from existing buyers. After purchase, your new buyers can also get automated triggers to send post-purchase reviews as well – helping you get a lot of valuable information to move your business forward.

Photo and video functionality is automatically available on all reviews. You can make the best out of all visual content, and then even fine tune the whole look with custom fonts, layouts, and colors. All of that – entirely free of charge. Deals don’t come much better than that – Automizely is perhaps the best review app for Shopify.

What do the Automizely user reviews say? People like how, well, automated everything in Automizely is – down to sending out automatic review requests after completed sales. The import tool is also praised, with only some minor issues with translating to different languages.

2. Fera

Fera - application banner

Shopify rating

5.0

Features

Post-purchase triggers, Google result display

Pricing

Free – $99/month

Shopify App Store

Fera lets you import reviews from elsewhere, and offers an intuitive dashboard, letting you easily manage all of the reviews you already have – and take action whenever you see fit. Modern review display options merge very well with all Shopify themes, giving your site a modern look. Plus, with a variety of post-purchase triggers, asking for a review (and maybe giving a coupon back), you can make sure to get a lot of feedback out of your satisfied customers.

The reviews also work fully in-line with Google’s robots – meaning that product pages on search results will instantly show the ratings of your products.

The free plan of Fera is rather limited, with 1 active widget, and 10 monthly order review requests. Premium plans going from $9 to $99/month will add more review requests, active widgets, as well as throw in priority support and multi-store sync options.

What do the Fera user reviews say? Users love how easy Fera is to install and use, as well as enjoy the helpful tips. A small handful of users ask for more customization – but overall, the sentiment is entirely positive.

3. Ryviu

Ryviu - application banner

Shopify rating

4.9

Features

Multiple review sources, Q&A widget, Google review display

Pricing

Free – $19.99/month

Shopify App Store

Ryviu is an excellent review app for dropshipping, letting you import reviews from AliExpress, Amazon, Etsy, and CSV files and keep your store busy. Then, with simple and effective post-purchase notification functions, soon you’ll have plenty of reviews of your own.

All the possible issues can also be solved with a Questions & Answers widget, that lets you speak directly with your reviewers.

Also, if your store depends heavily on search engine traffic, Ryviu has your back – this app also displays the review score on products’ Google results. This feature is fully available on the free Ryviu app. It will also let you import 20 reviews each for 50 products, add a product review widget, but will limit import to AliExpress only. For more reviews, email request function, as well as more widgets and import sources, there are paid plans, ranging between $6.99 and $19.99/month.

What do the Ryviu user reviews say? People like Ryviu’s customer support – it has seemingly been very helpful trying to fix some very minor customization or widget issues. There have also been many plaudits for the modern user interface.

4. Lai AliExpress Reviews

Lai AliExpress - application banner

Shopify rating

4.9

Features

Many review layouts, showcase pages, dropshipping app import

Pricing

Free – $60.25/month

Shopify App Store

Lai lets you import reviews from AliExpress, Amazon, and several dropshipping apps like Oberlo and EPROLO. The Shopify review app’s killer feature – excellent layouts, such as homepage display, review popups, and photo review display. Plus, all your happy reviews can be aggregated into one showcase page – perfect for sharing on social media.

Other top features are here as well, such as automated review requests for your happy buyers and SEO features, so your products have all the 5 stars displayed on the Google search results.

Lai offers a free version, with 6 layouts, AliExpress/Amazon import functionality, and homepage review display. Paid plans include increased review upload limits, dropshipping app import functionality, and a few extra features – and range from $14.95 to $60.25 a month.

What do the Lai user reviews say? Users like how customizable the app can be, and give a lot of praise to the customer support going above and beyond for some of the requests.

5. Opinew

Opinew - application banner

Shopify rating

4.9

Features

Email/SMS/QR review request, custom layouts

Pricing

$19-399/month

Shopify App Store

Opinew lets you import reviews from eBay, Amazon, AliExpress, and Oberlo. And then, it helps make them look right at home, with fully custom colors and fonts that will look fitting on your store, as well as 6 different widgets, so you can pick your preferred display.

But perhaps the biggest strength of Opinew lies in the review request features – with options to ask for them via email, SMS, and even printed QR codes in the order. You can even offer an automatic coupon for a written review – all in all, Opinew is perfect, if you’re looking to get more reviews out of your happy customers.

Opinew is free to install, but using it will cost $19-399 a month. It uses a credit system: for example, the cheapest plan includes 100 credits that can be used for review requests, and importing.

What do the Opinew user reviews say? They love the effortless import feature, as well as the seamless integration with several mailing apps – helping combine them into an unified experience.

6. Reputon Store Reviews

Reputon Store Reviews - application banner

Shopify rating

4.8

Features

Negative review solutions, review platform integration

Pricing

Free – $49.99/month

Shopify App Store

Reputon is maybe the best Shopify review app for established businesses. It focuses heavily on negative reviews, sending the disgruntled users to the internal page, where you get a chance to resolve their problems – and turn those one-stars into five.

Meanwhile, the happy clients will be sent directly to Google, Yelp, or Trustpilot, or one of many review sites, spreading the good news about your business far and wide.

Reputon doesn’t just focus on making your business look good – it focuses on helping your business improve. It also has a free plan, allowing up to 50 monthly emails, and basic managing features. Paid plans ranging from $9.99 to $49.99 a month include additional importing, and management solutions.

What do the Reputon user reviews say? Many users report an overall increase in sales when using this app – as well as the reduction in negative reviews, as disappointed customers get a chance to connect to vendors directly. Rare negative reviews mention now-resolved issues with the app’s functionality.

7. JudgeMe

JudgeMe - application banner

Shopify rating

5.0

Features

SMS/push notification review capture, many app integrations

Pricing

Free – $15/month

Shopify App Store

JudgeMe allows you to gather reviews in a variety of ways – push notifications, SMS, and emails. And when the happy buyers reply, you can make the best of it, with custom survey questions and Q&A sections, letting you show your prospective buyers any real-user information they could possibly need.

JudgeMe is made to work well in tandem with plenty of outreach apps, like SMSbump, Klaviyo, PushOwl, Omnisend, and more – so you can use your existing solutions to lift your business up. Plus, rich snippet functionality lets your product page flaunt all of their 5 stars right on Google’s result pages.

The Free JudgeMe plan allows for unlimited product review requests and all the main features. Paid plan for $15/month includes an added Q&A section, all the layouts options, removes JudgeMe branding, and adds a lot more.

What do the JudgeMe user reviews say? Users enjoy how well the app works together with their site’s layout and design, as well as praise the customer support helping solve some of the minor issues – like review synchronization and usability quirks.

8. Loox

Loox - application banner

Shopify rating

4.9

Features

Photo review collection, many display layouts

Pricing

$9.99 – $599.99/month

Shopify App Store

Loox focuses on photo reviews – the most engaging review types out there. It offers features specifically for gathering photo reviews from customers, even offering additional discounts, if the buyer offers a photo of a product they just purchased. The idea is then simple – prospective buyers, seeing real pictures from buyers, will be more inclined to buy – leading to increased sales.

Photos can then be displayed in a variety of ways, using multiple widget options, matching your website and brand. List, grid, carousel, sidebar, and popup options are all out there. Just pick whichever is right for you. Loox Shopify review app is also speed-optimized, so all of these images won’t have a big effect on your store’s performance.

Loox plans start at $9.99 for 100 monthly request emails and main features, and go all the way to $599.99/month for big business solutions..

What do the Loox user reviews say? People love the solid list of functions, and overall how easy the app is to use. Plus, the picture functionality appears to be useful, with users showcasing the purchased items.

9. Ali Reviews

Ali Reviews - application banner

Shopify rating

4.9

Features

Easy review import, in-depth customization options,

Pricing

$9.90 – $99.90/month

Shopify App Store

Ali Reviews is a Shopify product review app for AliExpress, letting you instantly import 500+ reviews from this platform, as well as move reviews from most other Shopify review apps. Review requests to customers can be sent out with both email and SMS.

And when the reviews are there, you’re probably going to enjoy this app’s extensive customization options. With several fully editable templates that can be placed anywhere on the site, you will have full design freedom to showcase reviews exactly how you want it, where you want it.

Ali Reviews app plans range from $9.90 to $99.90/month – offering varying monthly orders, editing, and management features.

What do the Ali Reviews user reviews say? People like how simple it is to import reviews from AliExpress. Rare issues with functionality appear to be quickly followed up by the app’s customer support.

10. Stamped.io

Stamped.io - application banner

Shopify rating

4.9

Features

Smart review assist, review import and collection tools

Pricing

Free – $119/month

Shopify App Store

Stamped.io focuses on not only getting “reviews” – but getting high-quality reviews. A smart assist feature will also help make sure that your buyers say more than just “nice” and “good”, guiding them to offer insights that will be most helpful for your business goals. There are also options for community Q&A sections, shoppable Instagram galleries, and photo/video reviews – making sure you get the best content from and to your customers.

Stamped.io also lets you import and collect reviews from various sources, like Facebook, Facebook Messenger, Klaviyo email service, and AliExpress – so you can get plenty of satisfied customers on your site in no time. Plus, with many layout display options, SMS review requests, social media sharing and more, this is one of the most extensive Shopify review apps out there.

Free Stamped.io version limits you to 50 monthly reviews, 10 display widgets, and basic marketing features. Premium plans range between $23 and $119 a month.

What do the Stamped.io user reviews say? Users reviewing the app like the wide variety of features, such as coupons, loyalty programs, and extensive customization. Customer support got some praise as well.

11. Yotpo Product Reviews & Photos

Yotpo - application banner

Shopify rating

4.9

Features

Social media campaigns, intuitive interface

Pricing

Free – $49/month

Shopify App Store

Yotpo offers an intuitive interface for running all of your online marketing – and its Shopify product review app is certainly worth your attention. With options for gathering reviews via emails, SMS, or a built-in review widget, you can get a lot of reviews pretty quickly. Especially if you use coupon functionality to reward those reviewers.

Then, those evaluations can be put together and used in a social media campaign, letting you get additional buyers from Instagram, Facebook, or Google.

Using Yotpo is seriously simple, everything can be installed automatically, and running the operations requires no prior knowledge. And if something goes wrong, Yotpo has an excellent customer support team to get you back on track.

Yotpo offers a free plan, with 50 monthly orders (250 on your first month), and basic SEO/social media features. Premium plans range between $15 and $49 a month.

What do the Yotpo user reviews say? They like the extensive customer support – even on the free plan. Others mention minor problems, such as a lack of test emails, or lack of certain widget functionality.

12. Product Reviews and Testimonials

Product Reviews and Testimonials - application banner

Shopify rating

4.9

Features

Testimonial collection, email tracking system

Pricing

Free – $59/month

Product Reviews and Testimonials app from Expert Village lets you collect text reviews, photos, and even testimonials to place on your website. A Q&A section lets you connect instantly with the customers that might have some problems, and a coupon code functionality lets you reward the reviewers for their time.

Another interesting thing about this app is the built-in email tracking system, which gives you expert insights into the success of your efforts – showing which emails get opened, or left on read. Finally, with some reviews and testimonials under your belt, you can display them on your site with a variety of pre-made templates.

The Free plan of this app includes up to 50 monthly review requests and 10 testimonials. For less strict limits and more features, go for paid plans – they range between $9 and $59 a month.

What do the Product Reviews and Testimonials user reviews say? There’s a lot of praise for customization, including the option to use custom CSS. Plus, some reviews mention the app actually listening to user feedback, and adding additional features after requests. Some users mention the app suffering from very sporadic downtimes.

Why should you use a product review app for Shopify?

A Shopify product review app can be seriously helpful when growing your business. Here are some of the main reasons, why you should consider one:

  • Social proof works. People want to be sure that the product they’re buying is good. If there are no reviews, chances are, they won’t take the risk. A vibrant and active review page is a certain way to turn some doubters into buyers.
  • Helps you learn and improve. Reviews are not there for others – they are for you as well. By getting solid, well-rounded feedback, you can know exactly what you’re doing well, as well as the things that you still need to improve.
  • SEO functionality. Most Shopify review apps include additional SEO functionality, showing your product rating right on the search result pages. This results in more clicks, and in turn – more sales.

How to get first product reviews for your Shopify store?

Getting the first reviews is always trickiest – so, here are some tips to get you and your store off the ground.

  • Build an automated collection process. Users won’t just leave reviews on their own – and if they will, they’re likely to be negative. In order to get the happy visitors reviewing your products, you need to work for them. Shopify review apps offer an automated process, which automatically sends out a review request email to the customers that just received the package.
  • Offer some nice benefits. Many buyers just won’t review your product if it brings nothing to them. Offer some additional discount codes for those who review: that will not only give you an extra evaluation, but also highly increase the chances of a repeat customer.
  • Import some previous reviews. If you’re doing dropshipping, it’s likely that many people have already purchased and reviewed the very same product. By simply importing reviews from your platform, you can get a lot of legitimate reviews in no time.

What is a good product review example for a Shopify store?

Here are some of the main things a good product review should have:

  • Extensive information. Just saying “good” isn’t enough – but paragraphs of empty praises are not great either. A solid review includes a lot of contextual information, such as size, packaging, as well as describes buying/shipping/delivery experience. Encourage your visitors to write such reviews – often, a promise of a discount code does the trick.
  • Photos and videos. Visual content is the best proof that a review is legitimate – and it also leads to the best increase in sales. Therefore, prioritize reviews that include photos and videos – plenty of Shopify review apps on our list will help you do just that.
  • Communication is key. This goes beyond the review itself, and focuses more on your own review page experience. Try the review apps offering Q&A pages and direct communication with the reviewers – this way, you will both help solve potential problems, and show prospective clients that you care about all of your buyers.

Summary

Shopify product reviews can be an incredibly important tool in improving your sales. But getting them can be quite difficult. Luckily, with apps that help you import reviews from other platforms, as well as help you get extensive feedback from new clients, you can fill up your website in no time.

Automizely is an excellent free solution for doing just that on a budget, offering solid well-rounded tools that are suited for pretty much everyone. But all the apps on this list have something to offer – be it special use cases for photo reviews, an improved feedback loop, exporting reviews to third-party review sites, and more. All you have to do is to find out exactly what you’re looking for: then, you’ll find the best app for you.

Frequently asked questions

What is the best review app for Shopify?

Automizely offers an excellent free Shopify review app experience, with all the important tools and no paywall. Apps like Fera and Ryviu offer additional design layout options, as well as importing reviews from many different platforms.

How do I add reviews with a Shopify app?

If you’re using dropshipping, you can import existing apps of the product on your Shopify site. If not, you can send requests to your customers, asking them to review their purchase – maybe promising an additional discount code if they do.

Can I add fake reviews on Shopify?

It is possible – but not recommended. As you’re trying to build trust with your clients, directly lying is not a good first step. Instead, if you’re dropshipping, try importing some existing reviews. If not, try to get as many reviews as possible from your existing buyers.

About the author
Nikoleta Kokleviciute
Nikoleta is a Marketing Manager at TinyIMG, an app for image and SEO optimization for Shopify merchants. Nikoleta loves diving deep into digital marketing, eCommerce, social media trends, and creating content that benefits its readers!