
If you want to start creating original content for your brand, you need to get yourself a good Shopify blog template.
Content writing is not going anywhere, so it’s better to use all marketing tools to bring traffic and revenue to your store. Writing articles for your blog is also a good way to find new, loyal customers. After all, it’s a perfect outlet if you want to go into more detail about your product and establish yourself as an expert in a specific industry – which is great for SEO!
So, in this article, we’ll review 17 Shopify blog templates and themes (free and paid) that will help bring your brand more traffic, authority, and revenue.
It takes more than a template to ensure your brand's success. Optimize your blog pages for the best speed and SEO performance!
Install TinyIMG nowWhat to look for in a Shopify blog template?
With so many options to choose from, how do you know which Shopify blog theme to choose? Here’s what we think you should be looking at when choosing one:
- Necessary blog features. Make sure to carefully inspect the demo versions to ensure a blog template has features you need. It could be a custom author’s name next to the article, social media sharing buttons, recent posts sidebar, tags, categories, comments section, and so on.
- Clear navigation. Check the demo versions of themes to see if the store has clear navigation and easily accessible blogs.
- Mobile optimization. We know it seems obvious, but make sure the blog theme is fully optimized for mobile viewing.
- Your personal branding. Pay attention to colors, designs and layouts of templates. If you narrow it down to what personally works for you, you’ll have an easier time picking the one.
Now that you know what to look for, let’s start reviewing the top Shopify blog themes.
Top 5 free Shopify blog themes
Let’s review our 5 hand-picked free blog templates for Shopify. From food to surfing, there’s a fitting theme for everyone.
1. Studio – a minimal Shopify blog template catered to artists
Studio offers a perfect Shopify blog theme for artists and collections with its stylish yet minimal look.
Great for:
Art and entertainment
Blog features:
High-res images, share button, sticky header
Reviews:
100% positive
Try theme:
This theme is great for editorial content – it’s optimized for longer format text sections which helps with brand storytelling.
Studio is easy to set up and cater to your style. You can adjust layouts and tinker with flexible design and customization options. However, the blog template itself is very minimal – if that’s how you like it, then Studio is right for you!
Main theme features:
- Optimized for editorial content
- Optimized for high quality images
- Enhanced search
- Sticky header
If minimalistic design and focus on artistic expression are what you’re aiming for, Studio is a good choice.
2. Taste – a bold blog template for Shopify foodies
If you’re looking for a place to put your recipes, Taste has you covered.
Great for:
Food and drink
Blog features:
Editorial content, share button, sticky header
Reviews:
100% positive
Try theme:
Taste offers a free Shopify blog template for your business centered around food and drink. This Shopify theme is bold, colorful, and perfectly fit for visual storytelling.
The blog section is set up as a place for recipes, but, to be honest, you could use it for anything you want. Whether it’s tips, stories, or informational content about your products, Taste offers a minimal and flexible blogging space. You can also add a product to your article with an add-to-cart button, as well as a quick buy.
Main theme features:
- Optimized for editorial content
- Optimized for high quality images
- Adjustable layout and styling
- Speed-tested and approved
While the section for blogging doesn’t offer a lot of features, Taste’s bold, minimal design, and the ease of use makes it one of the better free options.
3. Sense – a fresh and bright design for your Shopify blog
Sense offers a free blog theme for those seeking stylish Shopify themes for their beauty products.
Great for:
Health and beauty
Blog features:
High-res images, share button, sticky header
Reviews:
57% positive
Try theme:
Just like all free Shopify blog templates, this one is also minimal – there’s a possibility to share your article, add a date, as well as add high resolution images. The theme also offers a sticky header and clean design. However, when it comes to the theme itself, it doesn’t lack in features.
Main theme features:
- Optimized for high quality images
- Advanced customization options
- Quick setup and launch
Minimal, fresh, and free – if that’s something that works for you, go for this Shopify blog design.
4. Dawn – a chic Shopify blog template for your store
Dawn is free and it offers a minimal blog template for your fashionable Shopify store.
Great for:
Clothing and accessories
Blog features:
High-res images, share button, sticky header
Reviews:
42% positive
Try theme:
With its chic and minimalistic blog design, Dawn puts its products front and center. The theme is great for visual storytelling and is fit for several industries, including clothing, accessories, health and beauty, as well as home and garden,
The blogging page keeps it to the minimum, so it’s perfect for announcing product launches or doing any kind of news content.
Main theme features:
- Optimized for high quality images
- Quick setup and launch
- Advanced customization options
If you’re looking for a Shopify blog template that would be fit for writing product news and updates, Dawn could be your choice.
5. Ride – sleek and dark Shopify blog theme for sports enthusiasts
Ride is a free Shopify theme that offers a sports-centric design for your store and blog.
Great for:
Sports and recreation
Blog features:
Editorial content, share button, sticky header
Reviews:
None
Try theme:
This theme is great for writing stories, how-to guides, and other informational content. Ride has a flexible layout and advanced customization options, but the blogging space itself is minimal.
Bring your storytelling to the next level with Ride’s editorial content feature which supports longer-form texts. Ride is also easy to set up and customize, so there’s no need to worry about any coding.
Main theme features:
- Optimized for editorial content
- Optimized for high quality images
- Unique page templates
- Speed-tested and approved
Ride is eye-catching in its design and colors, but also delivers in its features – whether it’s a blog, product pages, or a homepage.
Go beyond Shopify blog themes. Boost organic traffic with the SEO and image optimizer!
Install TinyIMG nowTop 12 premium Shopify blog themes
Now that we’ve reviewed the best free Shopify blog templates, let’s get into the premium ones.
6. Yanka – a versatile Shopify blog template with premium features
Yanka offers a very good-looking Shopify blog template and a variety of useful features.
Great for:
Fashion and apparel
Blog features:
Comments section, newsletter signup, tags
Theme styles:
18+ pre-built websites, 10+ premade skins
Try theme:
Yanka is one of our favorite Shopify themes for blogging. The simplicity and the easiness of the design don’t shun great features. You can easily share your articles to social media, add comments, author’s name, tags and more. The blog can be separated into categories and you can see a sidebar of recent posts, as well as a newsletter signup form.
Main theme features:
- 5 available blog versions
- Sticky header
- Fast performance
- Social share
- Mobile optimized
Price: $48
Yanka is a well-rounded Shopify blog theme with all the features and design elements necessary to boost your brand.
7. Avone – feature-rich Shopify blog templates beloved by thousands
Avone has a lot to offer when it comes to functional and good-looking Shopify blogs.
Great for:
All industries
Blog features:
Comments section, sidebar, social media buttons
Theme styles:
33+ homepage layouts
Try theme:
With seven different layout options for blogs, Avone surely stands out from the competition. You can choose whether you want to display several articles on the page, add a sidebar, or just have all the posts shown on the page full width one by one.
Apart from flexible customization options, Avone also has basic blog features like social sharing, comments section, categories, author’s name, and more.
Main theme features:
- Highly customizable
- Mobile optimized
- Sticky header
- Video integration in blogs
Price: $79
Avone has a lot of customization options when it comes to blogs, as well as the rest of the website.
8. Story – a modern Shopify blog design for storytellers
Story offers a premium Shopify blog template and tons of useful brand-building features.
Great for:
Clothing and accessories home and garden, food and drink
Blog features:
Comments section, multiple share buttons, sidebar
Theme styles:
Quest, Chronicle, Heritage
Try theme:
Story’s blog section is modern, good-looking and not lacking in features. You get a “Read more” sidebar with suggested articles, different social media share buttons, and a comment section. It’s more than minimalistic designs that free Shopify themes offer.
Main theme features:
- Drag-and-drop sections
- Mobile optimized
- Three theme styles
- High-resolution images
Price: $280
Story is a feature-rich Shopify theme with a great blogging space. Pay a premium price, enjoy a premium experience.
9. Ugo – a dedicated Shopify blog theme focused on high quality content
Ugo is a blog-first Shopify template for anyone who wants to create.
Great for:
Beauty and lifestyle
Blog features:
Comments section, social media buttons, author’s name
Theme styles:
One design
Try theme:
This ecommerce Shopify theme puts blogging front and center with its dedicated template. The structured and clean design allows you to easily navigate the blog with no clutter surrounding it. When it comes to features, Ugo offers all necessary blogging functionality, as well as other sales-forward design elements to skyrocket your brand to new heights.
Main theme features:
- Easy to customize
- Fully responsive
- Social sharing
- SEO friendly
Price: $55
Ugo offers a magazine style look and tons of features to boost your blog and the entire store.
10. Editorial – a Shopify blog theme for brand storytelling
Bright and colorful, Editorial is a premium Shopify theme perfectly fit for blogging.
Great for:
Hardware and automotive
Blog features:
Share button, author name, high-res images
Theme styles:
Agency, Amour, Adventure
Try theme:
Editorial offers an unlimited free trial so you can experiment with your store and blog all you want and only pay when you’re ready to publish.
Easily use all theme features to build your store with no coding skills. The theme offers a drag-and-drop feature that allows you to move sections and blocks until it looks like you want it. The blog is minimal – it includes an author’s name, date, and a share button.
Main theme features:
- Publishing-focused
- Optimized for images, videos
- Three theme styles
- SEO-friendly
Price: $220
Editorial comes with all the features you need to run a store focused on storytelling.
11. Zeexo – a maximalist Shopify blog theme for your products
Zeexo offers a rather maximalist blogging space that’s best for news-type content.
Great for:
All industries
Blog features:
SEO optimized, related posts, comments section
Theme styles:
113+ premade designs
Try theme:
Zeexo is a multipurpose Shopify theme with tons of features and a blog section. You can add tags, related posts, comments, and more. The way Zeexo is set up, the blog is the best for news type of content.
Main theme features:
- SEO optimized
- Full RTL support
- Live builder and customization
- Mobile optimized
Price: $59
While the maximalist approach may not be everyone’s cup of tea, Zeexo has tons to offer when it comes to the best Shopify blog themes.
12. Icon – a chic Shopify blog design for image-forward brands
Icon offers a great Shopify blog template for image-focused content.
Great for:
Clothing and accessories, health and beauty, home and garden
Blog features:
Tags, high-res images, newsletter signup form
Theme styles:
Dolce, Christian, Yves, Vera
Try theme:
Icon has four theme styles, and they’re all bold, stylish and minimal. The blog doesn’t offer a lot of features, but it has the basics you need to fill your readers in. You can share articles straight to social media with dedicated buttons, and add high resolution images.
Main theme features:
- Quick setup
- Optimized for high quality photos
- Sticky header
- Speed-tested and approved
Price: $240
If you want to fill your blog articles with images, Icon is perfect for that.
13. Trendway – a multipurpose Shopify blog theme for trendy content
Trendway offers a responsive Shopify blog template for your brand.
Great for:
All industries
Blog features:
Author’s name, comments section, sticky header
Theme styles
7+ layouts
Try theme:
Trendway takes a minimal approach to the blogging space. There’s a comments section, author’s name, and a publishing date. However, we did not notice social media sharing buttons next to articles. Apart from that, this theme is generally feature-heavy, and has all you need to boost traffic and sales to your store.
Main theme features:
- SEO friendly
- Drag-and-drop sections
- Fully responsive
- Multiple language support
Price: $32
Priced at just $32, Trendway is one of the better deals on our premium blog theme list.
14. Woodstock – a traditional Shopify blog design that gets the job done
Woodstock is a premium Shopify template with plenty of customization features.
Great for:
All industries
Blog features:
Social media buttons, search bar, recent posts sidebar
Theme styles:
12+ styles
Try theme:
Woodstock has three layout options for your blog, so it makes it easier to personalize it to your brand. Apart from that, there are social media sharing buttons, search bar, a sidebar with recent posts, filters, and more. If we compare it to other Shopify blog templates on the list, this one lacks a comments section.
Main theme features:
- Multiple language support
- SEO friendly
- Drag-and-drop mega menu items
- Lots of customization options
Price: $59
If you’re looking for a flexible, customizable blog template, Woodstock could be your choice.
15. Corano – a classic eCommerce Shopify theme fit for blogging
Corano is a great Shopify blog theme best fit for jewelry, fashion brands, apparel and cosmetics businesses.
Great for:
Jewelry, fashion, cosmetics
Blog features:
Archive section, search bar, comments section
Theme styles:
8 designs
Try theme:
This theme offers what others on the list don’t – article archive section in the blog sidebar. There’s also a search bar, recent posts field, tags, and other necessary functions like custom author’s name and the comments section.
Main theme features:
- RTL support
- Fully responsive
- Drag-and-drop sections
- Easy to customize
Price: $48
If you have a big ecommerce store and wish to also maintain a blog, Corano might be the choice for you.
16. Vogue – a lookbook-style blog template for Shopify
Vogue offers a clean blog theme for your small business.
Great for:
Lifestyle stores
Blog features:
Grid template, publishing date, minimal
Theme styles:
Elegant, Editorial, Organic
Try theme:
Vogue is great for visual storytelling and image-heavy brands. While the blog doesn’t offer a lot of features that other paid themes do, its clutter-free design and easy navigation are hard to resist. There are also three theme styles to choose from, so you can personalize the store to your branding.
Main theme features:
- Speed tested and approved
- Optimized for large images
- Grid-style layout
- Lookbook feature
Price: $180
If you run a small business and want to maintain a minimal blog, Vogue will certainly deliver.
17. Boost – an engaging Shopify theme focused on editorial content
Boost offers a sales-focused Shopify blog template for your product updates.
Great for:
toys and games, sports and recreation, pet supplies
Blog features:
Comments section, author’s name, tags
Theme styles:
Bloom, Inspire, Spark, Flourish
Try theme:
The blog design allows you to add your products to the article, that’s why we say this blog theme is sales-focused. It also has the ability to display the author’s name, publishing date, tags, comments section, and dedicated social media sharing buttons.
Main theme features:
- SEO friendly
- Optimized for large texts
- Sticky header
- High-resolution images
Price: $280
With four theme styles, Boost offers flexibility in design and functionality for your business.
Advantages of having a Shopify store blog
Investing time in maintaining a blog might seem like a pretty big commitment, but there is a multitude of advantages that come from blogging. Here are some:
- A blog brings your brand more visibility.
- You can use the blogging space for product-related news that are useful to your customers.
- A blog can help bring more organic traffic through smart SEO.
- A blog can be a space to share useful tips and advice related to your products and/or the industry.
- Sharing articles on social media can bring you closer to your audience and help SEO efforts.
All in all, we advise you to take advantage of all possible marketing platforms – and that includes blogging.
Shopify blog theme alternative – a page-builder app
While getting a Shopify blog theme to do all the work is a very smart decision, perhaps you want to make your store more unique? You can easily do that with a Shopify page builder app – and we have a whole article dedicated to the best ones.
Don’t be scared, a page builder doesn’t mean you’ll need to dabble in code. All it does is that it offers more tools, custom templates, sales-friendly design features, and tons of elements that allow you to personalize your store.
Page builder apps are a solid alternative to pre-made Shopify blog themes, and the prices are very similar. So, why not give it a try?
Summary
Whether you decide to run a blog for news-related content, sharing tips and tricks, or promoting your products, you need a good blog theme to go with your plan.
As we conclude our list, we can say that there are plenty of options to choose from. Ranging from free and minimal Shopify blog templates, to more customizable and feature-heavy designs, those themes have everything for everyone.
For us, Yanka and Avone stand out from the premium list, while Studio and Taste are solid free choices. And now it’s time for you to make your decision.
Curious to read more? Check out these articles:
- SEO-optimized Shopify themes for your online store
- Tested and reviewed: the fastest Shopify themes
- Best Shopify themes for a single-product store
Frequently asked questions
Does Shopify have a blog template?
Yes, Shopify has a lot of blog templates to choose from, including several free options.
What should I post in my Shopify store blog?
In your Shopify store blog, you can post product updates, news type content, informational articles, or share tips and how-to guides related to your products or the industry you’re in.
How to make a blog look good on Shopify?
In order to make your blog look good on Shopify, you can get a pre-made Shopify blog theme or build your own designs with page builder apps.
Is Shopify good for blogging?
Yes, Shopify is great for blogging, as most Shopify themes offer blogging sections and SEO friendly designs.
Are Shopify blogs good for SEO?
Yes, Shopify blogs are good for SEO. Shopify theme developers pay attention to optimize their templates for the best speed, high-quality images, rich featured snippets, and user-friendly navigation.