Best Image Optimization Apps for Shopify Stores

Some things can make or break a Shopify store. One of them is image optimization.

When an online store merchant takes time and effort to optimize their images, it shows an overall SEO. Optimizing images for Shopify stores is key as it helps to load the page faster. And we all know that one of the biggest pet peeves online users face is slow load speed.

Therefore, in this article, we’ll discuss some of the best apps for Shopify image optimization. With them, you’ll be able to improve your images, and in turn, see an increase in website visitors and, potentially, sales.

Shopify image optimization apps: shortlist

1. TinyIMG - best Shopify image optimization app overall
2. SEO Image Optimizer Pro - free Shopify image optimization app for beginners
3. Image Optimizer by Loyaltyharbour - Shopify image optimization app for better page speed
4. Crush PICS - Shopify app for image compression and SEO optimization
5. AVADA SEO Suite - great Shopify image optimization app for larger stores
6. Minifier SEO Image Optimizer - easy to use Shopify image optimization app

To compile the list of the best apps for Shopify image optimization, we considered pricing, ease of use, and functionality.

We looked at some of the best Shopify image optimization apps on the market today and prepared a list of ones that are worth testing out.

Best Image optimization apps: detailed overview

TinyIMG

If you are looking for the ultimate image optimization app for an attractive price, TinyIMG is the best choice!

TinyIMG is capable of optimizing both images and the overall SEO of the website.

With TinyIMG, you can compress images by 70 percent and keep the image's quality. Moreover, you can optimize images automatically or manually.

Using this app also enables you to optimize ALT texts for the images to rank higher in SERPs.

If image optimization is not enough, you can also take advantage of their other features, including:

• JSON-LD structure

• Site audit

• Broken link reports and redirects

• Optimized metadata

• Easy ALT text modification

Overall, TinyIMG is a powerful tool for any Shopify merchant willing to take their online shop to the next level.

Lastly, if you need any assistance or guidance, TinyIMG has a friendly 24/7 Support team, ready to answer all of the questions you might have.

SEO Image Optimizer Pro

With this app, you are able to improve your position in SERPs and boost your Organic Traffic. 

What’s great about SEO Image Optimizer PRO is that it adds ALT texts automatically and informs Google which keywords should rank with your images.

As you can see, the app is free. Therefore, it does not have as many powerful features as other apps (e.g., TinyIMG) have.

Image Optimizer by Loyaltyharbour

The Image Optimizer app is created to automatically compress images to minimize file size without losing visual quality.

Doing so helps increase an overall Shopify store speed, which is key for ranking higher in SERPs and getting more visitors to the website.

Crush PICS

This app offers a powerful image compression that can help you succeed on your Shopify store!

Additionally, you are entitled to the following features:

• Manual upload and compression of images.
• Advanced image SEO and ALT tag renaming
• Optimizing the following image formats: GIF, PNG, and JPG images.
• Getting Priority Support for paid plans.
• Original image files stored for 30 days.

AVADA SEO Suite

Overall, this app is created to make your Shopify store Google-friendly. That includes:

• Optimizing image ALT texts.
• Optimizing metadata
• JSON-LD.
• Creating sitemap automatically for almost pages

Minifier

With Minifier, users can:

• Automatically optimize images.
• Optimize alt texts.
• Optimize filenames.
• Preserve IPTC information (ICC color profile, date, copyright, geotags, orientation included).
• Convert PNG to JPG.
• Use the 30-day free backup image storage.

Short tips for Shopify image optimization

Now that you know some of the best apps for image optimization, let’s quickly recap the best tips that will help you in image optimization.

• Invest in a reliable and high-quality app for image optimization (we recommend TinyIMG).
• Make sure you include filenames and ALT texts for your images.
• Choose adequate image size for Shopify store.
• Make sure the images reflect your products perfectly.
• Only upload high-quality images to your Shopify store to ensure reliable branding.
• Update images once in a while.

Bottom line

Altogether, image optimization is one of the key aspects of a successful Shopify store.

To make your life easier, we have compiled a list of the best apps for image optimization that will help you stand out with great image quality.

Investing in one of those apps will increase the chances of your Shopify store getting noticed by potential customers.

Before you go, if you’d like to learn more about image optimization, read our previous article on the topic.

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About the author

Nikoleta Kokleviciute

Nikoleta is a Marketing Manager at TinyIMG, an app for image and SEO optimization for Shopify merchants. Nikoleta loves diving deep into digital marketing, eCommerce, social media trends, and creating content that benefits its readers!