Best Shopify themes for vitamin and supplement stores

Best Shopify themes for vitamin and supplement stores
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When looking for the right Shopify theme for your supplement or vitamin store, a beautiful and modern design isn’t enough. It should also guarantee excellent performance and a range of useful features for boosting sales and ensuring the best user experience.

With hundreds of theme options across the web, finding the right one specifically for your brand can be a daunting task. For this reason, we tested over 30 health and nutrition themes to rank the best ones.

So, keep on reading to find the best Shopify themes for supplements in terms of the features they offer, their performance, customer reviews, price, and more.

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Top 8 Shopify themes for supplement brands

To begin with, here’s a quick short list and overview of our very top theme choices for supplements:

  1. Booster – best Shopify theme for supplement stores
  2. Blum – user-focused Shopify theme for supplement stores
  3. Modular – customer-oriented supplement theme
  4. Vivid – feature-rich Shopify theme for vitamins
  5. Energy – flexible theme for health-related products

We tested over 30 themes to see which ones offer the best features, are most functional, ensure excellent PageSpeed Insights performance score (90+ points is considered ideal), and guarantee the best price-to-value ratio.

So, without further ado, let’s review all of the best Shopify themes specifically for health-related products in detail.

1. Booster – best Shopify theme for supplement brands

Booster Shopify theme for supplement stores

Rating

4.2

Price

$248/year or $398 one-time

Performance score

100

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The Booster theme is the best Shopify theme for supplements and vitamin stores because it boasts over 40 conversion-optimized marketing tools. It allows advanced customization, ensuring your vision can be easily turned into reality.

With a one-time $398 fee, you get optimal performance, excellent customer support every single day, and features that eliminate the need of additional third-party apps.

Main features:

  • Conversion features, like promotion timer, currency converter, people watching, dynamic checkout, upsell popups, stock left bar, delivery estimator
  • GDPR cookie bar for ensuring legal compliance
  • Optimized product filtering, mega menu, infinite scroll, and sticky add to cart for easier navigation
  • Multiple swatch options and language converter for user convenience
  • Automatic image optimizer to ensure SEO-friendly visuals

As for performance, Booster is exceptional. When testing their medical store example on PageSpeed Insights, we received a perfect score of 100. So, you can be sure that the theme is going to be fast enough to handle anything.

You can find out more details in our Booster theme review.

2. Blum – user-oriented Shopify theme for supplements

Blum Shopify theme for supplement stores

Rating

100%

Price

$170

Performance score

91

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Blum is a great Shopify theme for vitamin and supplement stores because it’s modern and mobile-oriented. It has a clean and organized design that’s very fast and offers exceptional customer support, making it an excellent choice for large stores.

Blum speaks for itself – with 44 reviews and a 100% rating, it’s a customer-approved option also valued as a highly suitable clothing store theme.

Main features

  • Conversion features, like a countdown timer or promo banners for flash supplement sales
  • Blog features for writing health-related content
  • In-store pickups and store locator for supplement stores with physical locations
  • Trust badges and product reviews for showcasing social proof and enhancing brand trust
  • Product discovery features, including mega menu, recommended products, and sticky header

Blum managed to get a 91 performance score on Google PageSpeed Insights, which is an overall evaluation of various performance metrics, including Core Web Vitals. Considering anything above 90 is considered ideal, the score demonstrates the theme’s capabilities to ensure a positive user experience.

3. Modular – clean theme with excellent customer support

Modular Shopify theme for supplement stores

Rating

96%

Price

$300

Performance score

95

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Modular is a great Shopify theme for creating an easy and straightforward user experience for health enthusiasts.

The theme has 208 reviews, which results in a 96% positive score. Customers are mostly praising the developer’s customer support team who help fix any problem they may encounter.

Main features

  • Quick setup for vitamin or supplement stores that want to launch fast
  • FAQ page and blog to inform users about your products and their benefits
  • Press coverage, recommended products, and promo popups to boost sales
  • Visual storytelling features, including galleries, image rollover, zoom, and product videos
  • Improved user experience with breadcrumbs, enhanced search, mega menu, recommended products, and more

During our performance assessment, Modular scored 95 on PageSpeed Insights, guaranteeing a speed-efficient theme for any optimized store.

4. Vivid – feature-loaded Shopify theme for supplements

Vivid Shopify theme for supplement stores

Rating

94%

Price

$200

Performance score

93

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If you’re looking to conquer search engines in the supplement and vitamin store market, the Vivid theme is the way to go. It’s optimized for SEO and ensures high speeds as well as loads of useful features specifically for supplement selling.

With a 94% positive customer rating, the theme is mostly applauded for its modern design, fast loading speeds, and professional technical support team.

Main features

  • Age verifier, which is useful for selling age-restricted supplements
  • Product reviews and trust badges for easily showcasing social proof
  • Sales-boosting features, like recommended products, in-menu promos, and promo banners and popups
  • Enhanced user journey with breadcrumbs, enhanced search, infinite scroll, recently viewed products, and sticky header

When testing Vivid on PageSpeed Insights, we received a 93 performance score. The result falls into the “good” score category, which is the highest one available in the test, demonstrating the theme’s focus on speed.

5. Energy – highly customizable theme for supplement stores

Energy Shopify theme for supplement stores

Rating

100%

Price

$360

Performance score

90

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Energy gives you loads of freedom to customize your store’s design however you wish. With over 28 customizable sections, extensive product filters, and many useful features, it can help you turn your dream into reality, whether as a theme for sports stores with workout supplements or natural supplements for daily life improvement.

With just 1 review yet, the theme has a perfect 100% rating, with the customer claiming that it’s “one of the best themes I've ever used, all elements optimized for conversion...”

Main features

  • Age verifier makes it great for stores that sell supplements restricted to adults
  • In-store pickup option and store locator for merchants with physical stores
  • Flash sale and marketing features, like in-menu promos, product badges, promo banners, tiles, and popups
  • Trust badges and product reviews to provide users with social proof

The Energy theme’s performance score still fits the “good” category with 90 points on PageSpeed Insights. So, you can be sure that the theme won’t stand in your way to create a seamless user experience.

6. Flawless – speed-optimized theme for quick store launch

Flawless Shopify theme for supplement stores

Rating

n/a

Price

$250

Performance score

96

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Flawless can be considered a conversion-oriented Shopify theme for supplement websites, providing over 20 customizable sections and features that are focused on selling. It requires minimal setup and lets you run flash sales or dive into visual storytelling.

Main features

  • Personalized product recommendation quiz to help customers choose the right supplements for them
  • Press coverage, product reviews, and trust badge features for social proof and increasing brand image
  • Blogs and FAQ pages for providing supplement, vitamin, or health-related information
  • Recommended products, breadcrumbs, and enhanced search for a better shopping experience

Google’s PageSpeed Insights results approved our claim that this theme is excellent for selling. With 96 out of 100 points, Flawless can guarantee a positive shopping journey for any optimized website.

7. Broadcast – clean and modern design for converting

Broadcast Shopify theme for supplement stores

Rating

94%

Price

$380

Performance score

87

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Broadcast is a suitable Shopify supplement theme for physical or high-volume stores. With over 20 customizable sections and a large feature array, you can launch a professional-looking site in no time.

The theme has more than 200 customer reviews, resulting in an overall 94% positive score. With as many users as that and still such a great percentage, you can be sure that the theme or its customer service will not let you down.

Main features

  • Trust badges and press coverage for showcasing social proof of your brand’s quality
  • Conversion-optimized features, including product badges, promo popups and banners, and in-menu promos
  • Recently viewed, recommended products, breadcrumbs, enhanced search, product filtering, and sticky header

While PageSpeed Insights showed a 87-point performance score, the theme meets Shopify’s standards. The only downside is the hefty price tag, coming at $380 for features you could get with alternative themes.

8. Taste – completely free theme for supplements

Taste free Shopify theme for supplement stores

Rating

50%

Price

Free

Performance score

98

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Taste is a good free Shopify theme alternative for supplements and vitamins if a paid one is out of your budget. While it doesn’t come with many fancy features that will make your store stand out, you’ll get all the basics needed to launch your website.

That’s part of why the theme has a 50% positive customer rating only (keep in mind that there are only 6 reviews though). However, if you have any trouble with existing functionality, the Shopify support team is there to help.

Main features

  • Marketing-focused features, including cross-selling, in-store pickups, and promo banners
  • Features for social proof, including product reviews and press coverage (no trust badges)
  • Product filtering, recommended products, and sticky header for more convenient navigation

Despite the basic functionality, the Taste theme offers excellent performance. During our tests, it scored 98 points on PageSpeed Insights. That’s an excellent result for a free theme.

Why is Shopify good for nutrition supplement brands

Shopify offers a variety of themes that are all optimized for mobile, highly functional, secure, and offer easy customization. So, here are the main reasons why Shopify is great for nutrition supplement brands:

1. Customizable and performance-optimized themes

Shopify has plenty of themes suitable for supplement brands in the “health & beauty” or “food & drink” categories of its theme store.

All available themes are tested for speed and approved by Shopify, come with free updates, and have an unlimited free trial (pay when you publish).

In terms of features, Shopify themes come with useful marketing, conversion-boosting, and merchandising functionalities to help your store succeed. Not to mention that all themes are SEO-friendly, so if you’re planning to conquer the market in search engines, Shopify is a great fit.

Having all of these aspects in mind, Shopify can definitely help you launch a supplement store that’s unique and stands out from the competition.

2. Mobile-friendly designs

According to Statista, in just the first quarter of 2024, mobile devices made up about 77% of retail site traffic and were responsible for two-thirds of online orders. So, having a mobile-first approach for supplement stores is crucial for businesses to succeed.

Luckily, all of Shopify’s themes are optimized for screens of different sizes, so your store is going to be mobile-friendly no matter which one you pick.

You can check how any theme looks on mobile by accessing the demo store preview and selecting the mobile icon at the top menu bar.

How to check demo website on mobile with Shopify

That being said, you’ll still have to optimize your website and make the right choices in order for your website to stay mobile-friendly. Make sure you follow the best Shopify mobile optimization practices, such as fixing layout shifts, ensuring good cta button sizes, and adjusting image sizes.

3. Simple store management

Every Shopify theme guarantees easy inventory tracking and product categorization to ensure efficient store management. Some themes (like Vivid) even offer an age verifier to ensure legal compliance if your supplements are forbidden for teenagers or children to buy.

4. Wide integration possibilities

The Shopify app store currently has over 8,000 apps that are all reviewed and approved by the platform. The best part – many of them can be downloaded completely free.

You can find apps for image optimization, SEO, dropshipping, customer reviews, email marketing, store design, and many other uses.

So, even if the theme of your choice is missing specific features or functionality you may need, there’s most likely already an app for that on the Shopify app store.

5. Advanced analytics

Shopify has a dedicated Analytics section that gives insights into your web performance, transactions, orders, visitors and their return rates, traffic, and more.

All of this data can help you analyze your supplement store and figure out new marketing strategies to improve specific statistics.

Shopify Analytics is available with all Shopify plans, and you can find it in your Admin dashboard.

Shopify Analytics report example in Admin dashboard

You can choose any date or customize the report by removing specific metrics or adding new ones from the metrics library.

Shopify theme for nutrition supplements checklist

While the right theme for nutrition supplements will depend on the type of supplements you’re selling and your goals, here’s a quick checklist of what to keep in mind:

  • Marketing and conversion. Think about the features you may need for your marketing strategy. For example, if your store is going to have flash sales, look for such functionality as a countdown timer or promo popups and banners.
  • Mobile-friendly design. Make sure the theme of your choice offers a great mobile version with optimal performance. All of the themes ranked on our list are optimized for different devices.
  • Physical store features. If you’re also selling supplements in person, make sure you get a theme with store locator or in-store pickup features. This could end up driving more traffic to your physical stores and help users eliminate shipping fees, potentially encouraging more sales.
  • Age verifier. Consider if your supplements are suitable for adults only or not – an age verifier feature makes it easier to ensure legal compliance and protection of minors.
  • Customer reviews. Always read what other customers say about the theme and pay attention to how customers talk about its customer support.
  • Performance. While all themes bought from the Shopify theme store have to meet strict performance standards, research the speed capabilities if you decide to purchase a theme from third-party sites.
  • Price. While pre-made themes come with a one-time fee, they can still be expensive depending on the size of your business, so evaluate what theme offers most for the best price.

Why is it important to customize your theme

According to a study by Swiss Group, improving the website design can increase the time customers spend on your website by 84%. For this reason, customizing your Shopify theme is crucial.

Here are all the main reasons why you should customize the theme you buy for your supplement store:

  1. Ensures brand uniqueness. In a world where many merchants are buying the same themes from the Shopify store, your supplement website has to be original. The design choices must reflect your brand identity, values, and mission to ensure a competitive advantage.
  2. Includes appealing content. Your theme isn’t just about the design – it’s also about the content. Taking the time to craft unique and informative product descriptions or a useful FAQ page can help you sell much more.
  3. Enhances user shopping journey. Depending on your website’s goal and target audience, your store’s navigation, design, and many other factors influence the experience of your potential customers.
  4. Improves functionality. Customization enables you to leverage useful theme features that would be convenient to your audience. For example, adding trust badges, a pre-order option, or a recommended product section could improve user experience even more.
  5. Boosts SEO. Optimizing your Shopify store for SEO is crucial if you want to rank high in search engines. From page metadata, image optimization, and keyword-optimized content – customizing your theme is the key to conquering Google search results.

Conclusion

A good theme for Shopify supplement stores should ensure a decent array of marketing and conversion features, optimal performance, a mobile-friendly design, and other functionalities specifically needed for your website.

Our top recommendation is the Blum theme. It has everything you need for a supplement store – features for flash sales, physical stores (store locator and in-store pickup), social proof, merchandising, and convenient navigation.

Once you find the best theme for you, make sure you invest time and customize it to fit your brand identity so that your website can stand out and become the best one on the market.

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Frequently asked questions

The best Shopify theme for supplement brands is Blum. It has all the features a supplement store should need, including in-store pickups, a store locator, a countdown timer, promo banners, trust badges, product reviews, sticky header, and many more.

Shopify offers the free Taste theme on its store which is great for nutrition, supplement, and vitamin stores. While it offers basic features only, it still includes the main conversion and merchandising features, such as promo banners, product reviews, recommended products, or press coverage.

About the author
Nikoleta Kokleviciute
Nikoleta is a Marketing Manager at TinyIMG, an app for image and SEO optimization for Shopify merchants. Nikoleta loves diving deep into digital marketing, eCommerce, social media trends, and creating content that benefits its readers!