BON Loyalty review: is it really one of the best reward apps?

BON Loyalty is one of Shopify’s standout loyalty apps for retaining customers and driving repeat sales. It lets you create various types of programs, including an earn points program, order booster, referrals, limited-time point offers, and VIP tiers.

My tests showed that the app is designed to be easy to use for any merchant and is armored with useful features, like analytics and automated emails. In this BON Loyalty review, I’ll walk you through the app’s features, usage instructions, pros and cons, and more.

BON Loyalty app overview

BON Loyalty

1

4.9

/5

1517 reviews

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Specifications

Price

Free - $349/month

Features

Multilingual widgets, points, rewards, and referral programs

Ease of use

Excellent for beginner users

What is BON Loyalty?

BON Loyalty is one of the top solutions for creating loyalty and rewards programs to convert more visitors, which we rated highly in our list of the best Shopify apps for loyalty. Its main goal is to help Shopify stores foster customer loyalty and drive repeat purchases to their site, improving conversion rates.

The way it works is that you can create various types of loyalty programs that would reward customers with points. These points can then be exchanged for discounts, free shipping, free products, or anything else.

Pros and cons

	GA4
Multiple reward program options	➖ Free plan is limited
Up to 9 types of automated emails	➖ No 24/7 live chat
Works with 250+ languages
Analytics section
10 types of automated emails
Free version available

I spent a few days testing BON Loyalty’s features and capabilities to ensure I provide an objective Shopify app review. Here are my main insights:

• I enjoyed the ease of use that BON Loyalty brings. It’s easy to set up loyalty programs even if you’re a beginner. If you have trouble understanding something, they have detailed documentation on their website.
• There are multiple reward program types that you can make use of, including Earn Points, VIP tiers, and the limited-time point offer.
• You can leverage the Analytics section to monitor your loyalty programs and see which methods get the most engagement and conversions.
• I liked that you can translate your loyalty programs, as the app supports 250+ languages.

Gain loyal customers on Shopify

Free plan available

Easy reward program setup

Try BON Loyalty free

Features

With the BON Loyalty app, you get plenty of loyalty program types and useful features to find out what is most efficient. The main features include:

• Earn points program
• Referral program
• VIP tiers
• Order booster
• Limited-time point offer (LTO)
• Analytics
• Branding
• Automated emails

Let’s dive deeper into these features so you can better understand what they do.

Earn points program

BON Loyalty helps you easily set up an “Earn points” program for your site. You can reward customers for creating an account, completing their profile, placing an order, subscribing to your newsletter, and celebrating birthdays.

You can click on each of the program names to open them. Here, you’ll be able to set the status and points you want to give to customers.

Referral program

With BON Loyalty, you can even reward your customers for referring others. The way it works is that your customer sends a referral link to their friend. Once the referred person gets a discount and fulfills an order, your customer earns points.

You can set up how many points the referrer gets and what discount the referred person receives. Plus, BON Loyalty allows you to customize the referral pop-up to make it more engaging.

For example, you can alter the design, like pop-up type, colors, size, and icons to match your brand. It also lets you create your own pop-up title and text, not to mention that you can change the status at any time you want.

VIP tiers

BON Loyalty Growth plan subscribers can set up VIP tiers to reward the most loyal customers. The rewards are based on the amount of money that the user spent. For example, users who have already spent $1000 can get birthday gifts, early access, free shipping, bonus points, or similar rewards.

You can set the tier list based on how many points the customer has earned or how much money they’ve spent.

Order booster

For BON Loyalty users on the Growth or higher plan, the Order booster feature is what assists with growing repeat purchases. Here, you can create and customize streak rules and set reward conditions.

This feature also allows highlighting the progress on your storefront so customers can become more engaged. You can choose between a bubble teaser or order counts on the product page.

Limited-time point offer (LTO)

With limited-time point offers, you can create an offer that expires within a specific timeframe. It helps increase urgency, encouraging site visitors to buy products quickly.

For example, you can offer customers double points for signing up or completing an order, while highlighting that the offer is only available for a few days.

You can set the campaign benefit, effective date, language, title, description, button text, and other settings. Here’s an example of what it could look like on your store:

Analytics

Once you start running loyalty programs, you can track their performance in the Analytics section. It can help you understand what works and what needs improvement, so you can eventually optimize your results.

Here, you’ll get insights into four main areas:

• Loyalty performance – demonstrates the impact of your loyalty program, including metrics like Revenue generated and Average order value.
• Program Engagement – shows how widely your loyalty program is adopted within the existing customer base.
• Points overview – provides an overview of the amount of points awarded and redeemed.
• Referral program – gives you insights into how impactful your referral program is for getting new customers and increasing revenue.

Branding

When you create a loyalty program, you can also customize how your customers can access it. For example, BON Loyalty has the “Branding” section where you can customize the widget or widget icon.

You can choose different colors, adjust visibility settings, add your own banner image, or even add your own custom CSS.

If you’re running an international store, head to the Branding > Widget text section and choose the language you want your widget to be displayed in. There are over 250 languages you can choose from.

Another important feature is the loyalty page. It helps explain the program and its benefits to your customers, encouraging sign-ups and showing that you’re customer-oriented. You can enable its status in the “Branding” section and then edit it straight from your Shopify theme.

There, you can adjust the sections or hide specific parts that you don’t want to be displayed on the page. This can be the header, profile, earning, redeeming, referral, FAQs, and more.

Automated emails

To ensure your customers don’t forget about your loyalty program and know how to take advantage of it to the fullest, you can set up automated emails. This way, you can keep them informed about the points and rewards they get.

There are 10 types of automated emails that you can set up. Just click on any of them and you’ll be able to customize them to match your brand.

Here, you can change the banner image, logo, sender, and all of the content. There’s also an option to send a test email so you can review how it actually looks when received.

How much does BON Loyalty cost?

BON Loyalty has a free plan and 3 premium tiers with prices starting from $25/month. All plans come with different email branding, automated email type, and monthly order limits. 

With the free plan, you can create basic point and reward programs on up to 250 orders. But if you want to set up limited-time point offers, VIP tiers, or an order booster, you’ll have to upgrade to a pain plan.

You can find the BON Loyalty app plan prices and features below.

For small Shopify stores with less than 250 orders per month, I’d suggest starting with the free plan. You’ll get to create a referral program or set up how your customers can earn points and exchange them for rewards, like free shipping.

However, if you want to create a loyalty page, set up a limited-time point offer, or give free product rewards, the Basic plan for $25/month is better. I’d suggest the Growth plan for $99/month for medium-to-large stores that want to benefit from all reward programs, including VIP tiers and an order booster.

How to set up BON Loyalty on Shopify?

BON Loyalty is a suitable loyalty app for complete beginners at Shopify. It’s easy to set up and use, and you won’t get lost in between countless features. Here’s a detailed guide on how to set up the app to launch a loyalty program:

1. Open the Shopify App Store and type in “BON Loyalty” in the search bar.
2. Once you locate the app, click Install.
3. Follow the setup instructions. You can onboard yourself or choose a convenient AI assistant to help you out.
4. Once the setup is complete, head to the Point programs section and click “Set up” by the Earn Points program.
5. Click the action you want to edit and set the points you want to reward your customers.
6. Now, head back to Point programs > Redeem points > Set up. Create rewards by clicking “Add more.” Here, set the points and discount value.
7. You also need to launch your loyalty program. In the BON Loyalty app, go to Settings, click Set up by “Settings,” and press “Turn on” by the “Loyalty program status” section.
8. To enable the widget in your store, go to Shopify > Online store > Themes and press “Customize” by your theme. In the App embeds, enable the BON Loyalty widget. Click Save.
9. That’s it. You can start email campaigns, social media promotions, or other ways to notify your customers about the program.

Customer support

BON Loyalty comes with multiple customer support options, including a live chat, email, and a documentation section on their website. In terms of the live chat, you can find it in the bottom-right corner of the app and on their website. While it’s not available 24/7, you’ll get a reply within minutes during their work hours.

You can see the support options that the app offers below.

When I contacted their support, I found the agents to be highly professional. They replied to all of my questions within minutes and gave me all the answers I was looking for. If you don’t need an immediate response, you can also contact BON Loyalty through email.

I highly recommend exploring the Docs section on the BON Loyalty website. It helped me set up my first loyalty program, understand each feature, and gave me some tips and tricks on how to make the most out of them.

Final verdict

My tests showed that BON Loyalty is one of the most beginner-friendly Shopify loyalty program apps out there. It offers multiple types of programs, including VIP tiers, earn points, referrals, and more.

I particularly liked that you can create and customize loyalty pages, widgets, and even translate them to any of the 250+ available languages. While the free plan doesn’t allow setting up any program, you can still automate a few types of emails for free.

I highly recommend trying out the BON Loyalty Shopify app because it offers strategic methods to encourage sign-ups and repeat purchases.

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About the author

Kristina Jaruseviciute

Kristina is a Senior Writer at TinyIMG responsible for informing and educating readers on all things Shopify-related. In her writings, she covers a broad range of topics, from the best apps and themes for Shopify merchants to tips on how to optimize your website for SEO, performance, and higher conversion rates.