Image Alt Text feature for Shopify Stores

Wouldn’t it be great to get traffic from the images on your Shopify store? With alt text (alternative text), you can improve your image SEO and get more visitors to your website. 

If you haven’t heard of it before, alt text is the written copy used within an HTML code to describe images.

But what if you don’t want to spend hours of your precious time describing images? Our newest SEO tool can generate image alt text for your Shopify store automatically! 

With TinyIMG, you can:

How TinyIMG helps with Alt Text for Shopify stores

TinyIMG can take the pressure off your shoulders and automatically create alt text for your product images! Our newest SEO feature allows you to create customized alt tags for every product, collection, or blog post’s main image.

How the process looks

  1. Install TinyIMG app
  2. Click on “Alt texts” in the menu bar.
  3. Choose the page where you want to optimize your alt text.
  4. Then, you’ll see a window with a filter on the left: you can filter images by choosing “With errors” or “All”.
  5. Choose “Edit” to correct an image that has errors in its alt text.
  6. You’ll see all the images where alt text should be optimized.

We also include recommendations on how to write SEO-friendly alt-text for your images.

Advanced customization for SEO alt text

If you need custom alt tags for different product pages, you can always use our Alt Text Editor. It allows you to manually set up templates for different products or manually update your alt text.

You can set up custom alt text templates from our large list of variables to automate the process:

  • #product_name#
  • #product_type#
  • #product_vendor#
  • #shop_name#
  • #original_value#
  • #variant_sku#
  • #variant_barcode#
  • #option1#, #option2#, #option3#
  • #tag1#, #tag2#, #tag3#

It’s super easy to use and will take your image SEO to the next level!

What is Alt Text in SEO?

Alt text is the written copy that helps search engines and visually impaired people understand what your images are about. It’s also known as “alt tags” and “alt descriptions.” 

You’ve probably seen alt text on other websites when the images failed to load properly. Think sentences like “A classic carrot cake with yogurt frosting.”

How can alt text improve your Google Image Search rankings?

Even though search crawlers are getting better and better at recognizing images, they still can’t match our vision. That’s where alt text steps in. Alt text helps search crawlers to understand visual content better – it eliminates the guesswork!

When search crawlers can understand your images, they can index them properly. As a result, you have better image SEO and can rank higher for your keywords. This means more organic traffic to your website. 

Provide better user experience

Above all, alt text helps visually impaired users to enjoy your web content. When you have alt tags, screen readers can read them to your visitors, significantly improving your store’s UX. Making your store accessible to everyone is simply the right thing to do.

ALT text examples

Why is it important to optimize Alt Text in a Shopify store?

If you have a large Shopify store with many product pages, chances are you have many images, too. Optimized alt tags ensure all your visitors can use images on your store to make their purchase decisions regardless of their visual ability.

Think of alt text as an important part of your product descriptions.

  • It helps visually impaired people to understand your products better.
  • It’s shown when your images can’t be loaded.
  • It improves your Shopify store’s SEO!

The more optimized images you have, the better are your chances to get organic traffic from search results.

Just think of all the other Shopify stores you could outrank on Google (or other search engines) with better alt tags! Likely, some of your competitors don’t even have alt text.

Improve your Google Image Search rankings with TinyIMG today

Why spend hours manually creating alt text for your Shopify store's images when an app can do it for you in minutes? Install TinyIMG today and let the automation do the work while you focus on growing your business. 

Optimize Shopify alt text in minutes – download TinyIMG today!