Whether you’re a new merchant or a seasoned seller looking to expand your store’s functionalities, free Shopify apps are the most desirable and budget-friendly solution.
We’ve handpicked 15 best free Shopify apps to enhance your eCommerce store and simplify store management.
And it’s really a hall of fame - some of these free Shopify apps are so great they’re a part of our overall best Shopify apps top list!
Let’s look over our criteria for a great Shopify app and proceed to review 15 best free apps on Shopify app store.
What is a good free Shopify app?
Best free Shopify apps lists can be misleading. While they promise completely free options, oftentimes you’ll find list entries that offer free trials or installs only, charge hidden transaction fees and so on. Eventually, you’ll have to pay for something.
That’s not what “free” means. We wanted you to find what you were promised, so we took a different approach.
This is how we compiled our best free Shopify apps list:
- Apps with an overall rating of 4.6 or higher on Shopify app store (we still want exceptional quality!)
- Apps with good feature range for their niche
- Completely free or offer a sufficient free plan to test the app's benefits and decide whether you wish to upgrade to a paid version.
We settled for nothing less and you shouldn’t either.
As for the list itself, we picked one app per niche to make sure you can cover as many business needs as possible with free plans.
So which apps made it to our top free apps on Shopify list?
Top free Shopify apps: shortlist
In case you’re in a rush, we’ll give a quick overview of our selected free Shopify apps and benefits you can receive with no payment.
Here is a shortlist of 15 best free Shopify apps:
- TinyIMG – free SEO and site speed optimization features
- Growave – all-in-one marketing solution for Shopify
- HoneyComb Upsell – free upsell widgets for 100 funnel views
- UpPromote – unlimited free affiliate links for up to 200 monthly orders
- PageFly – one free, optimized custom landing page
- TinyICONS – designer icons and badges to build trust for free
- Smile Loyalty & Rewards – loyalty program for free up to 200 orders/mo
- Omnisend – free email marketing tools up to 500 emails/mo
- Printful – completely free print-on-demand services
- Appstle – free product subscription until you reach $500/mo in revenue from it
- Product Options & Customization – fully customize one product for free
- Spocket – free dropshipping from AliExpress and their own catalog
- Ryviu – free review widget for 50 products, 20 reviews each
- Tidio – live chat with 3 operators for up to 50 conversations without payment
- AfterShip – free order tracking with branded pages, up to 50 per month
- Automizely Traffic & Ads – completely free ad exchange with other stores
Now let’s take a closer look at each.
15 best free Shopify apps: reviews
1.TinyIMG - top Shopify SEO and site speed app
TinyIMG is a niche leader in SEO and site speed optimization. With automated solutions, intuitive interface and 24/7 live support both free and paid app versions will answer most of your SEO needs.
Main features:
Image optimization, broken link detection and redirect, JSON-LD, lazy loading, asset preloading, SEO reports, metadata.
What you get for free:
50 free image optimizations per month, alt text and filename optimization for SEO, site audit, JSON-LD structured data implementation, lazy loading.
Suggested reading
2. Growave: Loyalty & Wishlist
Growave is an all-in-one marketing solution for Shopify. It combines loyalty, referrals, rewards, gift cards, VIP tiers, reviews, and wishlists in a single app. This platform is built exclusively for Shopify, and all the features work seamlessly together to effectively grow your business.
Main features:
Loyalty programs, VIP tiers, and rewards to boost repeat purchases, wishlists and email triggers, referral programs, easy-to-use app, multi-language for cross-border selling, real-time analytics and reports dashboards
What you get for free:
All basic features of Loyalty, Wishlist, Reviews, Instagram UGC, and Growave branding
3. HoneyComb Upsell - top free Shopify app for upselling
HoneyComb Upsell gives additional or more expensive product recommendations to your customers. Increase your average purchase value and provide a better shopping experience. HoneyComb enables you with AI-powered recommendations, autopilot mode and A/B testing.
Main features:
Checkout, thank you, product page upsell, one-click post-purchase upsell funnels, discount stacking.
What you get for free:
All main features and A/B split testing for 100 monthly funnel views, cannot remove branding.
Suggested reading
4. UpPromote - best free option for affiliate marketing
UpPromote offers free opportunities to grow your brand and incentivize promotion with comprehensive affiliate marketing programs. The app also has loyalty and referral features and gives access to exclusive marketplace where you can find affiliate partners.
Main features:
Affiliate, referral programs, loyalty features, custom links, coupons, various commission models and bonuses for affiliates, fraud protection.
What you get for free:
Unlimited affiliate links, up to 200 orders per month (you have the option to deny unprofitable orders), analytics, marketplace access, live chat support, fraud protection.
Suggested reading
5. PageFly - amazing Shopify page builder
Custom landing pages are a powerful revenue optimization solution and PageFly is the leading app in this niche. PageFly allows complete freedom to create responsive and SEO-optimized landing pages or add custom sections to existing pages.
Main features:
Drag-and-drop builder, mobile and tablet responsive design, lead capture, custom templates.
What you get for free:
All features to use on one new page or custom section on an existing page.
Suggested reading
6. TinyICONS - free designer trust badges and icons for your store
Increase customer trust in your brand and liven up your eCommerce website with TinyICONS, a completely free Shopify app for responsive Shopify icons and badges. You have broad customization opportunities and an option to upload your own icons to place anywhere on your store.
Main features:
Huge designer icon library, broad customization (font, color, size, etc.), wide range of placement options (homepage, product page, footer, etc), upload your own icons, add links to icons.
What you get for free:
1 icon block with 3 icons max, up to 5,000 pageviews/mo, no custom icon upload or links.
Suggested reading
7. Smile Loyalty & Rewards - top choice for loyalty programs
Loyalty programs boost customer engagement, return purchases and brand loyalty. Create a free point-based loyalty program and enable referrals with Smile Loyalty & Rewards. It integrates with a variety of email, customer reviews and service apps for a well-rounded and customer-centered experience.
Main features:
Point-based loyalty, referral and VIP programs, automated reward emails, analytics, branding.
What you get for free:
Loyalty program (no points expiry), referral program, basic analytics, limited customization, reward emails, up to 200 orders/mo.
Suggested reading
8. Omnisend - email and SMS marketing app
Unlock the power of email marketing for free and communicate directly with your customer. Omnisend has years of experience in this field and they used it to provide a fast, coding-free way to launch email campaigns with 24/7 live support.
Main features:
20+ email marketing automations, email templates for promotion emails, newsletters and more, cart abandonment recapture, email list growth features (pop ups, spin-to-win, etc), SMS.
What you get for free:
Templates, email signup forms, pop ups, workflows and automations, 24/7 live support, 500 emails and 60 global SMS per month.
9. Printful - completely free print-on-demand Shopify app
Looking to launch a print-on-demand Shopify business or product section? Printful is a world-famous POD service that offers a completely free Shopify app. Of course, you have to pay production and shipment costs when orders come in, but there are no upfront, hidden or app-related fees.
Main features:
Print on demand, dropshipping, design tool, high quality products, custom branding for packages, packing slips and more.
What you get for free:
All main features.
Suggested reading
10. Appstle - app to enable product subscriptions and recurring payments
Enabling product subscriptions will create a reliable revenue stream, grow recurring purchase numbers and ease the life of your loyal customers. Use Appstle free plan to enable two different subscription models. Unlike most other subscription apps, Appstle doesn't charge any transaction fees on your subscription purchases, so you won’t find any hidden fees.
Main features:
Prepaid and pay-as-you-go subscriptions, build-a-box feature, tiered discounts, customer portal, bundles, Appstle menu (customer-centric menu alternative), analytics.
What you get for free:
Most features until your store reaches $500/mo in monthly subscription sales.
Suggested reading
11. Product Options & Customizer - product customization app with a free plan
Shopify offers very limited product customization features. A free Shopify app to customize products is a must if each of your products has many variations. Product Options & Customizer boasts over 10 years of experience in the niche and will cover every product customization feature you might need.
Main features:
Image and color swatches, font picker, date selection, upcharge for different variants, conditional logic based on variant availability.
What you get for free:
Variants, options and customization for one product.
Suggested reading
12. Spocket - top Shopify dropshipping app
Dropshipping business model saves time on inventory management and shipment organization, but it’s a huge liability. Trust Spocket to manage dropshipping for your Shopify business and enjoy hassle-free, automated shipping from AliExpress. Source other websites and build a powerful, seamless dropshipping experience. Available in the US, Europe, Canada, Asia, Australia, Brazil, and more!
Main features:
Automated AliExpress dropshipping, website sourcing using reverse image search, discounts and wholesale prices with small orders, 24/7 support, free migration support from other dropshipping apps.
What you get for free:
AliExpress dropshipping, access to 5 million products in Spocket’s catalog available in the US and EU.
Suggested reading
13. Ryviu - app to collect and display social proof
Social proof widgets with past orders and customer reviews are a not-so-secret gun for building customer trust and brand authority. Ryviu app’s free plan will empower your store with a review widget optimized for SEO and boost your conversions.
Main features:
Review widget, review request emails, review import (AliExpress, Amazon, Etsy, CSV and more), Q&A widget, rich snippet optimization.
What you get for free:
Review widget, import only from AliExpress, rich snippet optimization for 50 products, up to 20 reviews each. No other import features or review request emails.
Suggested reading
14. Tidio - free app for live chat
Live chat is a must for eCommerce businesses looking to ensure smooth customer experience and maximize conversions. Tidio app offers exactly that plus a way for you to save time by using pre-made chatbot strategies. Install and start answering customer questions live in less than 30 seconds.
Main features:
Live chat, chatbot, in-chat customer management (check carts, order history, etc), ticketing system, visitors list, live data.
What you get for free:
50/mo live chat conversations, 100/mo chatbot conversations, visitors list, 3 chat operators, mobile app.
Suggested reading
15. AfterShip - exceptional order tracking
Customer satisfaction doesn’t end with the purchase. Track and manage post-shipping, announce delays or shipping changes with email and SMS live notifications sent by AfterShip and build customer confidence.
Main features:
Branded tracking pages, email and SMS notifications about shipping, centralized dashboard, shipping analytics, AI-powered delivery timeline estimations.
What you get for free:
Order lookup and branded tracking pages, courier integrations, 24/7 live support for up to 50 orders per month.
16. Automizely Traffic & Ads - free app to exchange ads
Partnering up with other Shopify stores will expand your audience and brand visibility, get well-targeted traffic to your website and help foster valuable partnerships. Use Automizely Traffic & Ads free Shopify app to launch and manage ad exchange campaigns. You can select products to promote and exclude what gets featured on your store.
Main features:
Selected product promotion, ad management and exclusion, dashboards to track campaign performance and clicks.
What you get for free:
All main features.
Conclusion
There it is, 15 free Shopify apps that will take your store to the next level. Launch affiliate and loyalty programs, uplift store design, track shipments or even redesign your business model, all for free!
What’s next? Whenever you’re ready, make use of your new free Shopify apps with our in-depth guides