Best Shopify Product Customization Apps

Best Shopify Product Customization Apps

If you’re frustrated with Shopify’s limitations on product options and variations, it’s time to start looking for a Shopify product customizer.

In this article, we’ll explore the top features, pros and cons of the 10 best Shopify product personalization apps out there.

Read through and pick one that ticks all the boxes for your Shopify business!

What is a product customization app in Shopify?

Shopify product customization app is a tool that allows your customers to change and personalize your product design or components.

The functionalities of Shopify product optimization apps range from simple color swatch selection and custom textbox to basically designing products from scratch.

Some apps also offer advanced technology for live previews, social share buttons, build-a-box option and other handy features.

These apps are bread and butter for stores that depend on product customization, such as print-on-demand services. However, a Shopify product customizer app will benefit any store that wants to offer a variety of product options to their clients.

Top 10 Shopify apps for product customization for 2023: In-depth reviews

We reviewed every product customizer app Shopify app store has to offer and selected 10 that stand out.

Here is our top 5 shortlist of Shopify product customizer apps:

  1. Variant Option Product Options - best overall Shopify product customizer
  2. AvisPlus Product Options - amazing free alternative
  3. Kickflip Product Personalizer - best advanced Shopify app for custom products
  4. Zepto Product Personalizer - Shopify product personalization app with live previews
  5. Angle 3D Configurator - 3D & AR - Shopify product customization app with 3D product personalization

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The remainder of our list is dedicated to valid alternatives or Shopify custom product builders that offer very niche solutions.

1.Variant Option Product Options

Rating:

4.7

Price:

Free - $18.99/mo

Free trial:

Yes, 14 days

Shopify app store:

Variant Option Product Options is at the top of our list because it’s the golden middle of all Shopify product personalization apps out there.

With this app, you can customize your product pages to the tiniest detail, including infinite variants, options, conditional logic to manage out-of-stock or sold out products and much more.

It’s a tried-and-tested app that’s been helping improve product options on Shopify stores since 2017. Very competitive pricing, superstar customer support and intuitive app UI will come a long way for anyone starting out with Shopify product personalization.

Pros:

  • Great value for money - all features at $18.99/mo
  • Checkboxes, color swatches, buttons, file uploads
  • Conditional logic
  • Add-on upcharges for different product options
  • Compatible with all 2.0 themes
  • Multiline text boxes

Cons:

  • Might clash with apps that change add-to-cart or checkout button functionality
  • No date selector

Here is what a highly customizable jersey product page made with Variant Option Product Options looks like:

Customizable black jersey product page featuring size, color and personalized text box selection created with Variant Option Product Options app

2. AvisPlus Product Options

Rating:

5

Price:

Free

Free trial:

n/a

Shopify app store:

AvisPlus Product Options is a Shopify product customizer determined to conquer the Shopify app store.

Launched at the end of 2019, this app boasts an impressive range of functionalities and is still free. On top of that, their customer support is happy to create a demo product page for you to test their app.

The only reason we’re not recommending it as our number one option is that there is no assurance the app will remain free and its main competition is already offering a very reasonable pricing range.

Pros:

  • Free
  • Product demo can be created by their support team
  • Very wide customization options (date, text box, checkbox, color swatches, etc.)
  • Conditional logic to display only relevant options
  • Product bundle for upsells
  • Upcharge option
  • Build-a-box option

Cons:

  • Honestly, nothing

Here is a build-a-box product page for candies made with AvisPlus:

Build-a-box candy selection product page created with AvisPlus Shopify product customization app

3.Kickflip Product Personalizer

Rating:

4.9

Price:

Free - $229/mo

Free trial:

Yes, 14 days

Shopify app store:

Do you want to offer your customers the freedom to design their perfect product?

Kickflip Product Personalizer allows you to take that one additional step and provides software for full product personalization with real-time preview.

This Shopify custom product builder is pretty new to the Shopify app store, yet it’s one of the most powerful apps out there.

Kickflip offers the option to not only fully customize product design but also components. Your customers will also have access to numerous additional features, such as finished design social sharing and you will be able to view order and design data.

Pros:

  • Possibility to add/remove product components (e.g. shirt sleeves)
  • Social sharing buttons for customers
  • Supports numerous currencies and languages
  • White label option
  • Pricing upcharges
  • Mobile-compatible product design software

Cons:

  • Transaction fees apply on every plan
  • Unlimited product plan is very expensive

Here is what a product page of fully-customizable sneakers made with Kickflip would look like:

Sneakers with tongue and lace color customization options from Kickflip Product Personalizer app

4.Zepto Product Personalizer

Rating:

4.8

Price:

$9.99/mo-$29.99/mo

Free trial:

Yes, 15 days

Shopify app store:

Zepto Product Personalizer offers everything you would expect from a powerful Shopify product customizer. On top of that, it has a rare live product variation preview feature that allows your customers to see what the product variations actually look like and make fully informed orders.

The plans are priced very reasonably, their customer support reviews are shiny and overall we couldn’t recommend Zepto more.

Pros:

  • Live product variation preview
  • Wide product customization options (text area, color, custom font)
  • Monogram with customizable design and font size
  • Conditional logic editor
  • Upcharge feature
  • Bulk actions
  • Great value for money

Cons:

  • Reported clashes with Shopify discount apps
  • Some features are unclear (two top plans include Inventory control, but no description on what exactly you can do with it).

Take a look at this fully customizable pillowcase product page with monogram created using Zepto:

Orange pillowcase highly customizable product page made with Zepto Shopify product customizer

5.Angle 3D Configurator - 3D & AR

Rating:

5

Price:

$39/mo - $199/mo

Free trial:

Yes, 14 days

Shopify app store:

If you sell clothing or furniture, 3D product customization and visualization could do wonders for your sales.

Consider Angle 3D Configurator, a Shopify app for custom products that on top of all expected functionalities allows real space visualization using powerful augmented reality technology.

Pros:

  • Powerful 3D modeling
  • Augmented reality to view products in 3D space
  • Customizable design to match store theme
  • Wide customization possibilities (custom text, color and more)
  • PDF export for finished designs

Cons:

  • Quite expensive

Take a look at this product page of a handbag that you can customize and preview from every angle in 3D space:

Light brown handbag product page with multiple dropdown customization menus and 3D preview

6.Product Options and Customizer

Rating:

4.8

Price:

Free - $99.99/mo

Free trial:

Yes, 14 days

Shopify app store:

Product Options and Customizer will give your customers extensive product personalization freedom.

However, their Free and Basic plan features are quite limited. If you want the features that make this app sufficiently functional, you’ll have to upgrade to Premium, which is significantly more expensive than its competitors with similar functionalities.

We’re suggesting it as a strong alternative though because it’s a trusted app. Plus, it has product tagging and bulk action options to save you some time as well as an informative in-app Setup Wizard to help guide new users.

Pros:

  • Add-on upcharge feature
  • Conditional logic to show and hide product options
  • Possibility to create templates and apply same variants to multiple products
  • Date and font picker
  • Outstanding customer support

Cons:

  • Add-on upcharge and conditional logic comes only with Premium $49.99/mo plan
  • Free plan allows only one product customization

Here is a product page for paint with multiple product customization options:

Product page of paint in 4 different colors created with Product Options and Customizer

7.Inkybay - Product Personalizer

Rating:

4.9

Price:

$19.99/mo-$249.99/mo

Free trial:

Yes, 21 days

Shopify app store:

Inkybay is another great Shopify app for custom products with a pretty specific target audience - print-in-demand stores.

Using their advanced custom Shopify product design software, your customers can choose from an array of font and clip art options as well as upload their own designs, add text, graphics and more.

Pros:

  • Customers can design their product fully
  • Huge clip art library for quick designs
  • Mobile-friendly design software
  • Allows customers to negotiate price for custom orders
  • Longest free trial

Cons:

  • Might be too extensive for stores outside of print-on-demand industry
  • Expensive

This is what Inkybay product customization software looks like (pretty impressive!):

Inkybay product customization software with a fully customizable phone case

8.Personalized Image Uploader

Rating:

5

Price:

$9.99/mo

Free trial:

Yes, 7 days

Shopify app store:

If you sell stickers, phone cases, photo slates or any other product centered around photos, Personalized Image Uploader might tick all the boxes for you.

This Shopify app for custom products gives your customers the functionality to upload, crop, rotate and add text to images of their choice to create a product with a personal memory or preferred design.

Pros:

  • Possibility to upload images from mobile
  • In-app wizard
  • Optional text with every uploaded image
  • Post-upload crop and rotation
  • Supports multiple image uploads for one product

Cons:

  • Limited to niche businesses

This is what a grid display with multiple images would look like in Personalized Image Upload:

9-image grid with custom image uploads created using Personalized Image Uploader Shopify app

9.Custom Price Calculator

Rating:

4.9

Price:

$14.99/mo

Free trial:

Yes, 7 days

Shopify app store:

Do your products already have all needed selections and all you want is to charge differently for them? Custom Price Calculator app will customize your product pricing options.

With Custom Price Calculator you can add multiple pricing variables and display custom prices as the customer navigates your product selections.

While a free trial is available, there is no free plan and the only paid plan option is pricey considering it adds a single functionality.

Pros:

  • Any variable option (size, volume, color, material, etc).
  • Multiple input option
  • Convenient drag-and-drop builder
  • Possibility to add custom CSS
  • Can be embedded on any product page
  • Many templates

Cons:

  • Expensive
  • Styling section a bit limited, might require custom CSS to match your store design

This is what a different size print price calculator made with this Shopify app looks like:

Custom Price Calculator generated price calculator for stickers using size and quantity variables

10.Neon Sign Product Customizer

Rating:

5

Price:

$39/mo - $79/mo

Free trial:

Yes, 14 days

Shopify app store:

Our last suggestion provides a very niche yet interesting solution - your customers can create their own unique neon signs.

It could be an exciting option for furniture or home decor stores that want to liven up their product selection.

Pros:

  • Size, font and color customization
  • User-friendly design software

Cons:

  • Limited to a very specific niche
  • Unlimited plans are only available with the Pro plan

Curious to see what the sign customizer looks like on the inside? Here it is:

Neon Sign product design software UI with green neon letters and product customization options on the right

How to choose the best product customization app for Shopify

We’ve taken a lot of legwork out of your research process - all apps you see here are reliable, have good reviews, outstanding customer support and all features required for a functional Shopify product customization app.

Yet how do you settle on one?

These are a couple additional aspects to consider when choosing Shopify product customization app:

  • Decide what features you need. Before you even begin the selection process, you need to look at all of your products and come up with a list of features that require customization. It will help you understand if you need an advanced app, or perhaps one with very basic features will do just fine.
  • Don’t save on what matters. If your store requires product customization, you don’t want to settle for the cheapest option. Make sure the app has all the functionalities you need, it will pay off in the long run.
  • Consider how fast your store will scale. Migrating from one product customization app to another might not always be easy. We suggest picking an app that offers sufficient plan upgrades to cover your product customization needs in the foreseeable future.

Final thoughts

There it is, a carefully selected list of top 10 Shopify product customization apps that will empower your product pages, cater to your customers and improve conversion rates.

We hope you’ll find it easy to choose the perfect one and take your store to the next level!

About the author
Vita Klimaite
Vita believes that every great product must be supported by an even better marketing strategy. Armed with SEO and Content Marketing experience, Vita is dedicated to helping website and eCommerce store owners unlock the power of search engines and scale their businesses. A big fan of remote work, she is always on the road, so you can also hear some exciting travel stories from her.